Why We Invested in Valerdat – AI for Supply Chains That Can’t Slow Down
At Decelera Ventures, we back founders who deeply understand real-world bottlenecks and design smart solutions to eliminate them. Valerdat does exactly that, helping mid-sized industrial companies make better purchasing decisions by automating processes traditionally driven by spreadsheets, guesswork, and growing headcount.
In a world where growth can’t always mean hiring more people, Valerdat enables teams to scale by reducing manual work by 40–60%, improving stock availability and protecting margins.
Eduard Arán at #DeceleraMenorca2025
The Challenge: Grow Without Doubling Costs
Mid-sized businesses face a constant dilemma: in order to grow, they need to optimize their supply chain without adding operational drag. Yet their procurement data is often fragmented, messy, and underutilized.
Valerdat brings clarity. Its AI-powered platform automates purchase orders, prioritizes procurement, and gives teams the agility of an enterprise system, without the overhead.
Why We Invested in Valerdat
The company was founded in 2021 and spent its early years perfecting the product. In 2024, it adopted a SaaS model and began scaling. With strong market traction and growing monthly recurring revenue, Valerdat is positioned to address a significant pain point across multiple industries.
The opportunity is vast: over €18 billion in addressable market across Europe’s mid-market FMCG sector. While onboarding remains complex, a reflection of the depth of integration—the product's quality, tangible ROI, and founder-led resilience made our decision clear.
Eduard: The Physicist Who Finds Patterns in Chaos
Eduard Arán Calonja, founder and CEO, brings sharp technical vision and entrepreneurial drive. With a physics degree focused on machine learning and cosmological pattern recognition, Eduard previously co-founded Meducs, a startup focused on clinical trial data. His experience spans product development, data science, and sales—a rare blend that lets him build smart products and sell them effectively.
Beyond startups, Eduard was also a professional trial biker, two-time Spanish and four-time Catalan champion. That unique background shows in his leadership: precise, persistent, and always reading the terrain.
Eduard pitching during #DeceleraMenorca2025’s Demo Day
Building the Future of Procurement
Supply chain software used to be a luxury for industry giants. Valerdat democratizes it, using AI to help mid-sized companies forecast, plan, and execute with confidence and speed.
At Decelera, we believe sustainable growth comes from clarity, focus, and the right technology. That’s exactly what Valerdat delivers. And that’s why we’re proud to support them. If you’re a founder looking to scale with purpose, apply for our next program and be part of a community that helps you grow beyond the grind.